Secrets to Getting the Media to Feature Your Business

 TV Studio

The media and PR professionals are a lot like partners in a longtime marriage— they know they need each other, but sometimes, they can’t help but get under each other’s skin.

So how do PR people stay in the good graces of news types in order to obtain favorable coverage for their clients? The answer, according to those who responded to our very informal survey, is to start by avoiding these seven practices:

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